Category Archives: Relationships
Relationship Hero™ Launches as a Relationship Coaching Firm to Help Clients Move Forward After Landing a Date
What I love about classic Disney fairytales is that you always know you’re going to get a picture-perfect happily-ever-after ending. Despite witches, dragons, and evil stepmothers, the princess will find her prince, and they’ll share true love’s first kiss right before the credits roll.
Of course, in real life, that’s not the end of the story. It’s only the beginning. Disney stories call a hero’s journey complete once the peril is over and a wedding is on the horizon. Love is a finite and blissful endpoint in these stories. You don’t hear about how Ariel and Eric fight over the proper use of kitchenware or how Cinderella constantly leaves her shoes lying around for Prince Charming to trip over.
Real-life couples don’t end their journey at “I do,” but many of today’s dating professionals focus on helping their clients get a date and don’t address the hard work it takes to make love last on a day-to-day basis. However, Relationship Hero has recently flipped the script by teaching relationship-building strategies that help singles succeed in the long run.
Relationship Hero provides 24/7 support to clients going through relationship struggles.
Branding itself as “coaching that works,” Relationship Hero offers dynamic relationship coaching services available by phone or online. Its broad coaching packages are designed to meet the needs of modern singles and couples.
The team of certified relationship coaches understands that maintaining a relationship can be just as challenging as finding a relationship. The professional coaches support clients hoping to create their own happily ever afters. In the last year, Relationship Hero has adapted its message and updated its services to reach a broader audience in the dating scene.
“There are more people who want help in dating and relationships than just in dating,” said Liron Shapira, the Founder and CEO of Relationship Hero. “And there were no companies dominating the relationship coaching space — until we came along.”
The Team Goes Beyond Dating & Provides Ongoing Relationship Support
Every day, over 200 individuals seek Relationship Hero’s advice on important dating issues. Its clients range in age and have a variety of challenges in the dating scene. Some are dealing with trust issues with a partner while others just want to find a date for Saturday night. Some have a specific skill they want to learn, while others don’t know what’s going wrong and just want some guidance.
Relationship Hero’s coaches have taken it upon themselves to tackle all these issues with calm, experienced resolve. Its coaching services have had to be flexible to meet the needs of such a diverse audience, and that’s why the firm has branded its services as “relationship coaching” rather than simply “dating coaching.”
“We’ve grown from being a dating coaching service to becoming a relationship coaching service because it will broaden our audience,” Liron said. “We help people overcome their relationship challenges as well as their challenges with dating.”
Singles can speak with a dating professional any time via live chat on Relationship Hero.
Instead of narrowly focusing on just one aspect of dating, Relationship Hero has ambitiously decided to cover it all. Its relationship coaching consultations can address dating issues, breakups, family struggles, and other personal challenges. The website’s live-chat features allow clients to immediately engage with a trained professional and start a dialogue about whatever is on their minds. Anything under the relationship umbrella is fair game.
Whether clients want to know how to navigate online dating or how to express their sexual needs to a partner, the Relationship Hero team has their back and can give them personalized advice and support as they work on their personal relationships.
Relationship Hero’s branding shift has impacted the marketing team more than the coaching team, which continues to follow the same personalized 24/7 online support model that has made it so successful.
“We were already knowledgeable about relationships,” Liron said. “There’s plenty of dating knowledge that transfers well to relationships and vice versa. We’re glad we went in the direction we did.”
Educating Singles & Professionals in the Dating Scene
A coaching firm is only as good as its coaches, and Relationship Hero employs some of the best in the biz. From psychotherapists to meditation experts, the Relationship Hero team encompasses a variety of backgrounds and credentials, but they all approach coaching with compassion and candor.
“I had a great experience speaking with many coaches and learning different perspectives,” said Justin, a 35-year-old client from Philadelphia. “I really want to thank you because when hope seemed lost, you guys gave me great advice to overcome that.”
Liron Shapira founded Relationship Hero to guide daters with practical advice.
Relationship Hero sees to it that its coaches undergo rigorous training and certification so they are ready to answer any question a client may pose about love, sex, dating, and relationships.
Liron said he plans to shape the future movers and shakers of the dating industry by establishing a certification program that’s open to the public. Relationship Hero’s certification system will be the first to guarantee a job to anyone who passes the courses and graduates from the program. This will help Relationship Hero add to its team and influence the relationship coaching business.
Relationship Hero has many seasoned dating experts on staff. Some have over a decade of coaching experience under their belts. By passing on that knowledge and those techniques that have been successful, the coaching firm can prod the dating industry in a positive direction and set dating professionals up for success.
“We’re going to continue doing what we’re doing now,” Liron told us, “which is building out our team of coaches as fast as possible.”
Relationship Hero Advises 200+ People Per Day
We gloss over relationship struggles when we say “And they lived happily ever after” at the end of fairy tales. As nice as it is to wrap love stories up in a pretty bow, that’s not what happens in real relationships. Not even close. You don’t walk into the sunset and never have to worry about love again.
Relationships require constant work and attention to stay together in the long run, and not all daters know how to strengthen their relationships through life’s ups and downs. That’s where Relationship Hero’s coaching team comes in. These certified experts have impacted thousands of lives by offering sage advice in the dating and relationship space. Relationship Hero coaches teach their clients how to express themselves in positive ways and build meaningful connections that last a lifetime.
“I believe the greatest impact we can have on the industry is from the bottom up,” Liron said. “We’re empowering the individuals we coach with the knowledge and skills to make better decisions that affect their relationships, which will incentivize the dating industry to adapt and change in a better direction.”
With Net Promoter Surveys, Grow Your Company Without Spending Big on Marketing
They can help you learn valuable insights from existing customers — and increase sales.
4 min read
This story appears in the November 2018 issue of Entrepreneur. Subscribe »
Q: What’s the best way to ignite stalled revenue, especially if you have a limited marketing budget? — Mike, Colorado
Mike, I think a little dating advice might be what you need. Many years ago, after my wedding, one of my single friends jokingly asked, “How many women do you have to date before you find your wife?”
I responded by saying, “It’s not about how many girls you date; it’s about how many dates you have with the girl.”
Related: 8 Steps to Manage Your Customers Through Change
Obviously, marriage is something you build to over time with one person. But I like to think of business (and revenue) in much the same way. If someone likes your business or product, your only reaction shouldn’t be Let’s find another customer. Instead, ask yourself, How do we do this again with the same customer?
Brand loyalty is the reason today’s biggest businesses win. Trillion-dollar behemoths like Apple and Amazon add to their customer bases all the time, sure, but they’re also excellent at driving repeat purchases. They’re not dating their customers; they’re marrying them. If you can do that — maximizing the lifetime value and revenue per customer — then you’ll have achieved two of the most important things in business: You’ll grow, and you’ll gain insights that will make it easier to find new consumers (and to do it for less money).
So, how do you start? One of the best ways is through net promoter scores. Net promoter begins with a simple, often free-to-create email survey you ask your customers to fill out. (If you want to increase the likelihood of a response, we recommend incentivizing your consumers — something as simple as giving away gift cards or discounts is an easy value proposition to encourage higher response rates.) The initial question is straightforward: “How likely is it that you would recommend our company/product/service to a friend or colleague?” Customers are asked to rank you from 1 to 10. Those who rank you 9 to 10 are known as “promoters”; those who score you 0 to 6 are “detractors.” (A 7 or 8 score is neutral.)
Related: 10 Innovative Ways to Excite Your Customers
After this initial question, the opportunities are numerous. From your promoters, you can figure out why they love your business, what messaging was effective and what they want more of. Detractors can help you understand where you’re missing the mark, what made them unhappy and even spot potential trends (psychographic or demographic) among unhappy customers.
Then the real fun begins. Cross-sell other products or offer discounts to your promoters with the expectation of converting at a higher percentage, because you know these people are believers in your business. You can also use their responses to fine-tune your sales techniques to attract more people who are similar to your biggest advocates.
Related: 10 Tactics For Increasing Your Customer Lifetime Value and Loyalty
Likewise, you can win back the detractors. Were they unhappy? Yes. Can you go the extra mile to show them they matter and earn brand redemption? Absolutely. Because now you know what went wrong.
Either way — and we usually recommend tackling both audiences — you’ll be armed with valuable data and insights, a better relationship with your consumers and more sales fueling your growth. And you can achieve it all on a very limited budget.
Moving Furniture When Single Is An Empowering Nightmare
When I was in my 20s, when all it took to cure a hangover was a single serving of Easy Mac, there seemed to be an abundance of humans around. There were roommates and uncoupled friends who just “showed up” always willing to lend a hand. But when that crew starts to partner and reproduce, anyone who’s single is easily forgotten when it comes to casual, day-to-day hangouts. How far in advance did you book your last dinner with a married friend? Therefore, filling a single woman’s world with people, or her living room with furniture, becomes a task, not an accident.
